Wednesday, July 17, 2013

Maine Radio: WDEA Gets Flak For “Hottest” Competition


An online beauty contest posted by an Ellsworth radio station has outraged the news director for two of the state’s broadcast TV stations.

According to the Maine sunjournal.com, DJ Fred Miller of radio station WDEA 1370 AM, owned by Townsquare Media, posted a poll on the station’s website Monday morning asking readers to vote for “the hottest TV newswoman in Maine.” The poll listed six TV news reporters and anchors.

The women and their network affiliations are listed, along with photos and brief descriptions reminiscent of beauty contest biographies, including information such as what school the women attended and what sports teams they root for.

WDEA has since changed the name of the online poll to "Who is your Favorite TV Newswoman in Maine?"

The page with the poll also is update with an apology. "It seems we offended a few of you out there with our use of the word 'Hottest' to describe these lovely and talented journalists. It was not our intent to offend, so we’ve changed it to 'Favorite'."

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