Tuesday, May 6, 2014

Rush Limbaugh Camp Responds To HuffPo Ratings Story

Rush Limbaugh
Brian Glicklich as a spokesperson, The Rush Limbaugh Show has written  response to a recent Huffington Post story puporting that the Limbaugh Show ratings are 'a debacle in NYC, LA and SF.

HuffPo, in 'fairness' has posted the response.  In it, Glicklich writes the Blgo is long on propaganda, short on facts.

According to Glicklich, Eric Boehlert's Media Blog is no different from the daily propaganda pronouncements issued by Media Matters, his attack dog partisan political advocacy. It is filled with fictions, based on nonsensical claims that don't stand up to even casual scrutiny.

Most tellingly, while Boehlert's conclusions are exclusively about Rush's show, the audience numbers he uses are not just from Rush's three-hour show ... but from each radio station's average 24 hour a day audience, writes Glicklich.

Here's the truth about Rush's ratings:
  • Los Angeles: On newly minted KEIB-­AM, Rush has already increased the AQH (Average Quarter Hour) audience by 314% among all measured persons during his show hours, and increased it 230% among Adults 25­‐54. Eric calls this a disaster. If so, may we be cursed for years.
  • San Francisco: On new affiliate KNEW-‐AM, Boehlert's claim of "miniscule" ratings is pure fiction, and poorly written. Rush has increased the station's share from 0.2 to 2.7 in the last year during his broadcast. AQH audience is up 969% in the same period.
  • New York: Since moving to WOR­‐AM, Rush has maintained his position, long held, as the No. 1 talk show in his daypart in the market. He has led WOR into the Top 10 stations and increased WOR's ratings by more than 200%, in the nation's largest market.
All of these numbers beg the truly important question: Why is Media Matters so desperate to diminish Rush Limbaugh's influence? If Rush really was on the wane, why does Eric Boehlert need to fabricate fictions about his audience size? Why will Media Matters hidden money benefactors go to any preposterous length to damage Rush Limbaugh?

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