Wednesday, August 20, 2014

DJ Skee Launches DASH Radio

L-A Radio and TV personality DJ Skee is leading the launch of DASH Radio new digital radio platform that features the world's top DJ's, zero commercials, easy navigation, and accessibility from your favorite devices.

According to a DASH press release,  radio is at a turning point. In the US, 96% of the population over 12 listens to radio, yet statistics show the overwhelming majority are dissatisfied with the medium. FM stations feature endless commercials and repetitive playlists, digital platforms limit discovery with algorithmic playlists that aren't true radio, and satellite radio is too expensive for most consumers.

DASH creators include influential people in music, entertainment, technology and media including industry titans like L.A. Reid (CEO Epic Records), Matt Michelsen (CEO & Founder of Backplane), Michael Lazerow (Salesforce), Adrian Peterson (RB Minnesota Vikings), Peter Ferraro (East Village Radio), Thuy-An Julien (15 year Apple/iTunes veteran) and more, this unparalleled team has combined its expertise to present a game-changing moment in how radio is broadcast and consumed across the world.

DJ Skee
"From my start on radio when I was 16 years old to being on the biggest station in the country, I have always been passionate about the magic and opportunities radio can bring. However, I also know and have witnessed first-hand where it falls short," says DJ Skee.

"It's a fact that today's radio options leave listeners wanting more. With DASH we are creating a new form of digital radio that brings the most in variety, style, talent and simplicity, and made accessible to everyone, everywhere for free."

DASH features 50 originally programmed live channels curated by some of the most well-known DJ's, radio personalities, and programmers in the world. In addition to traditional popular radio formats, DASH will focus on under-served segments largely ignored by FM radio, including EDM, Latin, Teen Pop, Indie Rock, Underground Hip Hop, Reggae and more, with new stations being added weekly.

Top DJ's joining DASH include industry legend Peter Ferraro, General Manager and Head of Programming for East Village Radio, Caroline D'Amore, a world renowned EDM DJ, Julio G, one of the top influential Hip Hop DJ's credited with the rise of rap as part of KDAY radio, and many more.

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