Friday, February 23, 2018

Milwaukee Radio: News/Talk WTMJ Adds FM Signal

WTMJ Radio is now broadcasting on FM in addition to its AM signal to expand the reach for Wisconsin’s most powerful radio station. The FM signal operates at W277CV 103.3 FM and covers Milwaukee and its adjacent suburbs.

“For 90 years, Milwaukee has depended upon WTMJ for news, local talk and sports. It’s important to make our content easy to find and we’re excited to add an additional platform at 103.3 FM along with our digital distribution platforms,” said Tom Langmyer, vice president and general manager of WTMJ and WKTI and vice president of news, talk, and sports, for The E.W. Scripps Company (NYSE: SSP).

“Our play-by-play sports partners, the Green Bay Packers, Milwaukee Brewers and Milwaukee Bucks will be heard on ‘WTMJ-FM’, as well.” The new FM translator signal is the latest initiative by WTMJ to make its content universally available. WTMJ is now serving hourly “flash briefings” on Amazon’s Alexa platform along with streaming, podcasts and an HD signal on 94.5 WKTI (FM) HD-2.

W277CV 103.3 FM (250 watts)
“The community relies on WTMJ to provide vital 24-hour news updates, weather and traffic coverage for Milwaukee,” said Eric Brooks, director of programming and news for WTMJ. “Bringing WTMJ to FM will make us available to a wider audience.”

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